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Refreshing Your Exhibit Hall

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Date Published

April 18, 2017


Association Forum




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Your convention registration is great (hopefully!), but darn it, participants are staying out of the exhibit hall in droves. Perhaps it's you. Well, your approach to the exhibit hall. Does it look like it did ten years ago? Are you doing the same thing over and over expecting different results?

Dana L. Saal, CMP, CAE, Saal Meeting Consulting, will describe how to rethink how you think about participants, exhibitors and that happy occasion of a bustling exhibit hall.

Following this webinar, participants should be able to:

  1. Define and discuss the objectives for each exhibit hall stakeholder-participants, exhibitors and the association.
  2. Describe the characteristics of all stakeholders that inform their relationship to the exhibit hall.
  3. Design an event agenda that balances exhibit hall time with all other event requirements.
  4. Design the exhibit hall floor plan and atmosphere so that it encourages desired behaviors.

Here is what your peers have said about this program:
“Excellent ideas, very helpful!”
“The presenter and the content was great!”

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Dana Saal

Dana L. Saal, CMP, CAE, Meeting Planning Coach, Saal Meeting Consulting, has been a meeting professional since 1986. She has... Read More

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Program Titles and Supporting Materials

This program contains the following components:

Refreshing Your Exhibit Hall - Video
Refreshing Your Exhibit Hall - Paper
Chat Transcript!
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If applicable, you may obtain credit in multiple jurisdictions simultaneously for this program (see pending/approved list below). If electing credit for this program, registrants in jurisdictions not listed below will receive a Certificate of Completion that may or may not meet credit requirements in other jurisdictions. Where applicable, credit will be only awarded to a paid registrant completing all the requirements of the program as determined by the selected accreditation authority.

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How to Attend

Join the self-paced program from your office, home, or hotel room using a computer and high speed internet connection. You may start and stop the program at your convenience, continue where you left off, and review supporting materials as often as you like. Please note: Internet Explorer is no longer a supported browser. We recommend using Google Chrome, Mozilla Firefox or Safari for best results.

Technical Requirements
You may access this course on a computer or mobile device with high speed internet (iPhones require iOS 10 or higher). Recommended browsers are Google Chrome or Mozilla Firefox.

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